An Agent You can Count On

Your home may be your biggest personal investment. One of the most important decisions you’ll make when selling your home is who you will trust to assist you. You should put the sale of your home in the hands of an experienced agent who’ll produce results for you. To help you sell your home quickly and for the best possible price, an agent must effectively manage the transaction from start to finish. 

This requires specialized knowledge and skills:

• Knowing the market
• Pricing your home correctly
• Staging your home, inside and out, for maximum impact
• Marketing to deliver maximum exposure of your home
• Negotiating the offer to deliver the best deal
• Navigating inspections, appraisals and the details
• Successfully closing the deal

An Expert at Your Side

RE/MAX Accord Sales Associates are professionals who are committed to you and possess the knowledge and experience to help you navigate today’s complex real estate market.

Experience Equals Results
Selling your home quickly and for the best possible price depends on accurate market analysis, strategic pricing,effective marketing and smart negotiation.

Higher Education Pays Dividends for You
Pricing your property correctly demands more than simply comparing prices of recently sold homes. The right education helps your agent provide you with the best advice and counsel. RE/MAX Accord Sales Associates lead the industry in professional designations, which means they have expertise in specialized areas, including foreclosures, short sales, the luxury home market, working with seniors and many others. With access to online, on-demand training in every facet of real estate, they are up-to-date on emerging trends and issues.

Marketing for Maximum Exposure

Looking for more potential buyers to find your property? A RE/MAX Accord Sales Associate can
help your home stand out in a very competitive marketplace.

Getting the Basics Right
A yard sign is the No. 1 way to show your home is for sale. The RE/MAX Balloon and yard sign are among the most-recognized real estate symbols in the world. When homebuyers see that sign in your yard, they understand that you’re working with a market leader. Local and National Advertising TV, radio, billboard, print and Internet ads reach millions of people every day to help your RE/MAX agent drive more potential buyers, more showings and more overall activity to your home.

Putting the Internet to Work for You
More than 80% of homebuyers begin their search on the Internet. is one of the most-visited real estate franchise Web sites, attracting millions of people every month. Your home will receive extensive online exposure among consumers – one of whom might be the perfect buyer for your home.

Marketing Materials That Leverage Technology
Want to help market your home? Send an e-flyer or Web commercial – which a RE/MAX Sales Associate has created for you – to family, friends and co-workers. RE/MAX Accord Sales Associates can design customized virtual tours of your home to be placed on and their personal Web sites for potential buyers to experience.

A Network of Nearly 100,000 Agents Working Together
Marketing to other top agents is critical in generating higher interest in your property. Marketing within our successful agent network means even greater visibility for your home.
It’s All in the Details

Pricing, staging and marketing are the first steps in successfully selling your home, but closing the deal requires in-depth knowledge and experience. Once you’ve accepted an offer, a lot of details remain before you get to the closing table.
Strategic Negotiation
Purchase offers on your home may be complicated and might contain special clauses. Price is not the only consideration. Your RE/MAX Sales Associate will help you understand and evaluate offers and work hard to get you the best terms possible. Understanding contingencies and closing loopholes will help you close the transaction.

Navigating Inspections, Appraisals and the Details
In many cases, the most critical elements of a home sale occur after the buyer and seller have reached an agreement. These components of the transaction may include home inspections, objections, resolution deadlines, mortgage lender appraisals, title searches, surveys and more. A RE/MAX Accord Sales Associate will help you understand the process and keep the transaction on track.

Close With Confidence
Your RE/MAX Accord agent will help you navigate the critical steps once the final offer is made so that you can close with confidence.

Moving On 
If you’re relocating, your RE/MAX Accord agent can find an agent at the other end with the right qualifications to meet your interests and needs. When you relocate, you’re doing more than changing your address; you’re making a life transition, ideally with as little disruption as possible. That means finding a pediatrician, a vet for the dog and gymnastics classes or soccer teams for the kids. RE/MAX Accord agents have contacts throughout the community to help you make the connections you need.

We build homes, not houses.


Bob Frey Broker Associate Cal BRE# 01324680

3327 Castro Valley Blvd., Castro Valley, CA. 94546
Phone: 510.583.4663    Email: